These New Hotels Can Actually Compete With Airbnb

Don’t agonize over your answer. Thanks to a new, hybrid concept that’s taking the hospitality world by storm, it’s possible to get the best of both worlds. Meet the boutique apart-hotel. It’s half-apartment, half-hotel, but 100 percent ready for your Instagram feed.

    These kinds of accommodations generally bring to mind the budget-driven, ultra-generic extended-stay hotel typified by Homewood Suites or Residence Inn or sterile corporate housing. But this isn’t that: Boutique apart-hotels are geared toward project-based travelers who’d typically book shorter stays at stylish boltholes such as Hoxton or Soho House.

    Read the full article at Bloomberg

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